Software and SaaS development
Digital products that solve, scale and evolve.
Insights
Ideas to build and operate better.
Guides, analysis and lessons on product, artificial intelligence, growth, communications and cloud.
Editorial themes
AI, automation and data
AI systems for real-world processes.
Marketing, ecommerce and marketplaces
Demand, catalogue, partners and conversion.
Communications and customer care
Every conversation in the right channel.
Cloud, infrastructure and operations
Available, observable and ready services.
results
19 results
Inteligencia artificial, automatización y datos6 min
Duplicate Customers Across Systems: When to Merge Records and When to Request a Review
Set rules for detecting duplicate customers, deciding which records to merge, and protecting useful data through confidence levels, human review, and traceability.
↗
Estrategia y evolución de producto digital6 min
How to Evaluate the Portability of a SaaS Solution Before You Buy
Learn how to assess whether you can replace a SaaS solution without losing data or disrupting workflows by reviewing exports, dependencies, exit tests, and responsibilities.
↗
Integraciones, APIs y sistemas conectados7 min
Identifiers in integrations: how to decide which ID to share between systems without creating duplicates
A practical framework for choosing, preserving, and reconciling identifiers across CRM, ERP, ecommerce, and custom applications without confusing entities.
↗
Marketing, ecommerce y marketplaces6 min
Inventory Reservation in Ecommerce: How to Decide When to Commit Availability
Choosing when to reserve inventory prevents overselling and inventory lockups. This framework helps define timing, expiration periods, priorities, and operational controls.
↗
Integraciones, APIs y sistemas conectados7 min
One-Way or Two-Way Integration: How to Choose the Synchronization Direction Without Creating Data Conflicts
Decide which systems should create, read, and update data to choose synchronization that is secure, manageable, and aligned with each process.
↗
Operación, observabilidad y mejora continua8 min
When a Spreadsheet Stops Being Enough and It’s Time to Move to a System
A spreadsheet can support useful processes for years. This framework helps identify when its flexibility becomes an operational risk.
↗
Integraciones, APIs y sistemas conectados7 min
Shared Process States: How to Avoid Different Interpretations Across Systems
A shared state model prevents discrepancies between applications, clarifies ownership, and helps detect stalled processes before they affect customers.
↗
Inteligencia artificial, automatización y datos7 min
How to Decide Which Decisions Should Be Made by a Person and Which Can Be Executed by Automation
A practical framework for assigning autonomy to automations based on impact, reversibility, uncertainty, context, and the ability to correct errors.
↗
Operación, observabilidad y mejora continua7 min
Error Budgets in Business Processes: How to Decide Which Failures Block, Alert, or Are Fixed Later
Learn how to prioritize errors in digital processes using operational criteria to block, alert, or correct them without unnecessarily slowing the business.
↗
Integraciones, APIs y sistemas conectados8 min
How to Decide Which Data to Include in an Integration Event
A practical framework for deciding which data travels in an event, which data is retrieved later, and how to avoid dependencies, stale data, and security risks.
↗
Cloud, infraestructura y operación8 min
Which Processes Need an SLA and Which Need an Operational Expectation
A practical framework for deciding which internal processes require an SLA and which need reviewable operational targets, without inflating costs.
↗
Integraciones, APIs y sistemas conectados8 min
How to Decide Which System Is the Source of Truth for Each Business Data Point
A practical framework for assigning authority to each data point, reducing conflicts between systems, and designing traceable, sustainable integrations.
↗