Software and SaaS development
Digital products that solve, scale and evolve.
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Ideas to build and operate better.
Guides, analysis and lessons on product, artificial intelligence, growth, communications and cloud.
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AI, automation and data
AI systems for real-world processes.
Marketing, ecommerce and marketplaces
Demand, catalogue, partners and conversion.
Communications and customer care
Every conversation in the right channel.
Cloud, infrastructure and operations
Available, observable and ready services.
Latest insights
126 articles
Operación, observabilidad y mejora continua7 min
How to Design a Manual Review Queue for Automations
A manual review queue turns automation exceptions into understandable, assignable, traceable cases, with clear actions and defined criteria for resolution.
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Marketing, ecommerce y marketplaces6 min
What to Show When a Search Returns No Results: A Guide to Diagnosing and Guiding Users
An empty search can point to a difficult query or a catalog problem. Learn how to diagnose the cause and offer useful alternatives without sacrificing relevance.
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Operación, observabilidad y mejora continua7 min
How Long to Retry Failed Messages: A Policy That Protects Operations
Set retry windows for failed messages according to their cause, urgency, and validity. A clear policy reduces duplicates, delays, and unnecessary manual reviews.
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Integraciones, APIs y sistemas conectados6 min
Integrations with Time Limits: How to Design Timeouts and Cancellations That Protect Business Processes
Set how long each integration can wait, decide what happens when the limit expires, and recover uncertain outcomes without duplicating actions or leaving processes stuck.
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Inteligencia artificial, automatización y datos7 min
Outdated Business Data: How to Decide When a Figure Is No Longer Reliable
Define data freshness according to the decisions it supports. Set acceptable delays, make lag visible, and decide what to do when information becomes outdated.
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Marketing, ecommerce y marketplaces7 min
Products and Variants in an Ecommerce Catalog: How to Prevent Duplicates Across Channels
Learn how to distinguish products, variants, and offers, and assign consistent identifiers and attributes to prevent duplicates when connecting sales channels and systems.
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Desarrollo de software y SaaS6 min
Offline Mode in an App: How to Decide Which Features Should Remain Available
Decide which tasks can continue without a network, what data to store locally, and how to sync changes without hiding risks or creating conflicts.
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Desarrollo de software y SaaS6 min
Plans and Features in a SaaS: How to Define What Each Customer Can Do
Separate plans, features, limits, and permissions to offer flexible options without duplicating rules or creating inconsistencies between the interface and the API.
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Desarrollo de software y SaaS6 min
How to Detect Permission Debt in a B2B Application Before It Becomes an Operational Risk
A practical permissions review can uncover inherited access, ownerless accounts, and excessive privileges before they disrupt operations or create unnecessary risk.
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Integraciones, APIs y sistemas conectados7 min
API Rate Limits: How to Set Quotas Without Blocking Legitimate Integrations
Set API quotas according to the consumer, operation, and available capacity. Learn how to respond when limits are exceeded and refine policies using metrics.
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Desarrollo de software y SaaS7 min
Business Rule-Based Acceptance Testing: How to Validate the Entire Process
Learn how to turn business rules into observable scenarios, cover exceptions, and validate workflows across systems with clear acceptance criteria.
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Operación, observabilidad y mejora continua6 min
Recurring Incidents: How to Choose Between a Quick Fix, a Permanent Solution, or a Process Change
A practical framework for deciding whether to fix an individual incident, eliminate its root cause, or redesign the process based on frequency, impact, and risk.
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